[eBook] Hearts & Minds Client Centric Strategy for Business Growth
Download Resources for Sustainable Business Growth
Deloitte and Touche found that customer-centric companies were 60% more profitable compared to companies that were not focused on the customer.
But Client centricity has to be perceived and practiced as a business strategy for growth, and not merely skin deep.
Organizations that see it as a growth strategy have their CXOs involved in implementing client-centricity, carefully aligning it to business growth drivers. And according to Blake Morgan from Forbes, 64% of companies with a customer focused CEO are more profitable than their competitors.
Client Centricity as a Business Strategy : Top 3 Challenges
The top challenges* for use client centricity as a business strategy and make it stick are :
Functional silos
Culture & systems not aligned towards client needs
Lack of common definition of client centricity
*Source: Marketingprofs.com
eBook : Hearts & Minds Client Centric Strategy for Business Growth
There are several approaches to making client centricity as a business growth strategy.
One such strategy which is based on a popular war strategy, โHearts & Mindsโ, is a growth strategy for your business, immaterial of size and sector.
This eBook (Pages 51), โHearts & Minds Client Centric Strategyโ contains cases, examples, detailed implementation approach along with ideas to achieve sustainable growth, especially for B2B firms.
Who will benefit from this eBook
Senior management professionals, especially in the B2B sector, who wish to implement a sustainable long-term growth strategy for their organization
In particular, business development, marketing, customer service, and account management professionals who have frequent client interactions and who wish to deliver results and progress in their career
This eBook contains:
Introduction
How to achieve Sustainable Business Growth
How to make Client-Centricity a Business Strategy
What is Hearts & Mindsย Client Centric Strategy
The 7 Steps Execution Approach
Industry examples and case studies
You will also get a complementary access to online course ": 7 Acts of Client Centric Professionalโ soon.
If you are facing challenges with regard to achieving sustainable business growth or struggling in implementing suitable Client Centric Strategies for Business Growth, please drop us a note (suba@collaborat.com) and we are happy to collaborate.